Trillenium offers retail sector with solutions to deliver and commercialize augmented reality images.
Business Model:
Revenue: $4.9M
Employees: 51-200
Address: 89 New Bond Street
City: London
State: england
Zip: W1S 1DA
Country: GB
The BIG problem preventing AR from entering retail is the production of high-quality 3D image which vendors find complex and cumbersome. Currently it takes dozens of hours for a 3D modeller to fix a photogrammetry model. Lack of 3D rendering that is both easy and cost-effective is a serious showstopper. Trillenium solution bursts through the blockage. Here’s a use case: Consider a typical millennial shopper, she’s considering buying shoes and, of course; she’s going to reach for her phone. Here’s the ideal solution for *BOTH* her and the retailer: Once at a retailer’s site, she picks a shoe and then points her phone at her feet, swiping through shoes, each one actually appearing on her foot, as if she had physically laced one up. (Note: That effect is AR at work.) That interaction so effective that it will add a new verb to retailing vocabulary – to Trill – as in ‘Trill that blouse’ when a retailer wants to show how that item will look on buyer or ‘I trilled pants and bought this pair’ from buyer to friend. A combination of process automation and machine learning to completely remove manual corrections on AR images. Currently it can take from 6-120 hours for a 3d modeller to fix a photogrammetry model. Trillenium’s solution is based on dozens of high-end, professional cameras placed around the product, taking images and uploading them to cloud. Trillenium processes all the information and generates 3d images that are BOTH: highly accurate and lower priced by a factor of 20, so from $200 to $10. Trillenium has two endorsements from iconic fashion retailers. Ted Baker has agreed to install our scanners into their production studio on a 3-month trial period and to pay $10 for each AR image after the trial period. And we also have ASOS, one of the biggest fashion online stores in the world (88 million unique visitors per month). ASOS was so impressed with the potential of Trillenium’s technology they made an investment and took 9 percent of the company.
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