Full-stack event marketing, ticketing, analytics and advertising platform
Business Model:
Revenue: $2.2M
Employees: 11-50
Address: 3 West Paces Ferry Road, NE
City: Atlanta
State: GA
Zip: 30305
Country: US
The Ticket Fairy is a marketing and analytics solution that helps events to get more, relevant attendees and secure their ticket income in advance. Running events is a huge risk. Costs can be massive (in the millions of dollars) and multiple factors affect attendance - even something as simple as rain can result in a 25% drop in on-the-door sales. They are used by large events to: - Increase revenue (typically by 10-25%) - Lower marketing costs - Increase social reach, to the right people - Manage and optimise advertising campaigns across multiple channels, including automating audience targeting - Reduce ticket resale fraud/scalping - Automate day-to-day business admin - Gain insights into customer demographics &a; brand engagement via social profile analytics - Plan future events via data-driven decision making, increasing event relevancy
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