Sherlock

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City: Torino

State: Piemonte

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Country: Italy

Our mission is to set cyclists free from the fear of theft. Every year more than 3 million bicycles are stolen in Europe and bicycle theft is a critical issue worldwide. This is particularly true in a world that is shifting towards a new concept of smart mobility, especially in urban areas. The problem affects primarily private citizens (bike-commuters and urban cyclists) and bike sharing services. Bicycle theft causes serious inconvenience for citizens and commuters who suddenly find themselves without their means of transportation. The fear of theft is a deterrent that limits a wider adoption of bicycles in cities and the victims of theft are more likely to spend less on the replacement bicycle, choosing something cheaper, less secure, and sometimes even turning to the black market.

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