NAVA

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City: London

State: England

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Country: United Kingdom

Making the link between offline and online is a space that’s yet to be successfully commercialised, and presents an $80bn opportunity in spend every year. From directly partnering with business owners, chefs, artists, designers and more, NAVA is able to weave a unique story combining both content and data science, to help the right type of consumer in the decision-making process, from discovery through to purchase. They also use behavioural and geospatial data to support independent shop owners, helping them attract, track and retain a loyal user base. Most importantly NAVA wants to help SME&s;s provide a storybook experience for people that visit, and they do this by creating an immersive, personalised platform.

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