Fantom

Development of social media applications in niche markets

Business Model:

Revenue: $0

Employees: 1-10

Detailed Fantom Information

Geographic Data

Fantom headquarters map

Address:

City: Dublin

State: Dublin

Zip:

Country: Ireland

Financial Info

Stage:

seed

Raised Last:

$600k

Raised Total:

$640k

Metrics

0Website Global Rank

0Website Monthly Traffic

Twitter Followers

Description

Fantom is an on-line trading cards game aimed at tweens, teens and young adults, merging social media with the traditional schoolyard game and then adding a twist in terms of a virtual and actual rewards system. At one level this is a game, but it is also a marketing vehicle, allowing brands to interact and connect with their audience. Fantom’s business model is “freemium”, offering a basic service for free and charging a premium for advanced features. The “card” collected is a virtual card behind which has been stacked the social media and licensed content. Players buy packs of online cards and trade with each other to complete sets and decks. A rewards culture has been built into the game, with virtual and actual rewards for completing sets and decks.

Contact Phone:

Contact Email:

Announced Date Company Transaction Money Raised
Announced Date Transaction Number of Investors Money Raised Lead Investors
1/2011 Seed Round 1 $40.1k DCU Ryan Academy for Entrepreneurship
DCU Ryan Academy for Entrepreneurship
12/2011 Seed Round 2 $600k AIB Seed Capital Fund
Bloom Equity
AIB Seed Capital Fund
Bloom Equity
Announced Date Name Price

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