DRX+LAB

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A digital strategy agency specializing in lead generation, sales, ecommerce, and direct-response programs. We&s;ve been in the digital advertising space for a decade. Working both client-side and agency-side has given us experience on both sides of the table. Most recently we were part of a large, digital advertising agency. We loved the work and the people, but felt like something was fundamentally wrong with the way the advertising industry has been moving. We wanted to start a small, nimble agency. We can charge less and provide superior services because we are deliberate in working for smart clients and with smart people. We avoid administration, processes for the sake of processes, and one-trick ponies. We believe that being multi-disciplinary not only creates efficiencies but also keeps the job more interesting for everyone. We&s;re based in Kalamazoo, MI (yes, it does exist) with roots around the country.

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