Adavow is a cloud-based platform that enables advertisers to pre-validate ad choices against a real-time, user transaction database.
Business Model:
Revenue: $0
Employees: 1-10
Address:
City: Royal Tunbridge Wells
State: Kent
Zip:
Country: United Kingdom
Adavow is a cloud-based platform solving one of the biggest issues in online advertising -- how to reduce the number of &s;wasted&s; ads generated by retargeting to consumers who have already converted. Adavow’s next-gen Open DMP (ODMP) significantly reduces the number of ads served to consumers who have already purchased a product or have purchased a similar product from a competitor -- without sharing personalised information or detailed customer records. The Adavow RTV™ API is both platform and content agnostic, which means it makes no difference whether it’s a display ad, targeted website content, or a voiceover for a video that’s delivered via the web, on a mobile, or using some future technology like an in-store iBeacon.
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Announced Date | Company | Transaction | Money Raised |
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Announced Date | Transaction | Number of Investors | Money Raised | Lead Investors | 4/2016 | Seed Round | 1 | - |
SFC Capital SFC Capital |
11/2015 | Seed Round | 1 | $79.7k |
SFC Capital SFC Capital |
4/2016 | Seed Round | 1 | - |
SFC Capital SFC Capital |
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Announced Date | Name | Price |
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Revenue: 0 - 100000 Employees: 1 - 10 Industry: Advertising |
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